Director Profile
Craig Somerville (BBusMan) - Director
Craig Somerville is the newest Director of Reload Consulting (Aust) Pty Ltd, having been appointed to the role in July 2010. With credentials in management, marketing and economics, Craig has worked extensively with businesses across a range of industries.
Through the clients he deals with in Reload Consulting, Craig offers a unique perspective to running a business in today's marketplace, putting a strong emphasis on corporate culture, fostering innovation and delivering solutions that are practical and measurable.
With a young and innovative outlook, Craig has been able to deliver consulting solutions to clients in the industries of automotive, property, professional services, retail, personal services, construction, finance and more. He also pioneered the 'Integrated Digital Strategy' approach to marketing and developed the Reload 'Model of Innovative Organisations.'
Prior to becoming a Director of Reload Consulting, Craig helped establish Reload Media (www.reloadmedia.com.au) into one of Australia's leading digital marketing agencies, which now services over 250 clients worldwide with offices in locations such as Sydney, Melbourne, Brisbane, London and Auckland.
In his time with Reload, Craig has provided strategic business, online and marketing advice to major clients including Subway, Devine Limited, Energex, Queensland University of Technology (QUT), Queensland Government, Price Attack, Signet, QLD Health, Optislim and a range of small to medium businesses.
He is a respected voice in the business and digital space, regularly speaking at industry events, having guest lectured at Bond University, and is part of a number of panels including:
- Preferred consultant to the QLD Government's 'Jobs Assist' Program
- Advisor to businesses with the Queensland Department of Employment, Economic Development & Innovation
- Preferred consultant to the Local Government Association of Queensland's business improvement program
- Google AdWords Qualified Professional (2008 to present)
Craig also specialises in providing solutions to his clients' businesses in a wide range of areas, including marketing, HR, corporate culture, financials, pricing strategies, business expansion, operations, quality assurance and more.
Outside of the office, Craig enjoys a round of golf or getting along to watch the Brisbane Broncos play.

