<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Reload About It</title>
	<atom:link href="http://www.reloadconsulting.com/business-blog/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.reloadconsulting.com/business-blog</link>
	<description>News, views and opinions on the world of business</description>
	<lastBuildDate>Fri, 18 Nov 2011 00:27:35 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Why Should My Business Have a Blog?</title>
		<link>http://www.reloadconsulting.com/business-blog/business-tips/why-should-my-business-have-a-blog/</link>
		<comments>http://www.reloadconsulting.com/business-blog/business-tips/why-should-my-business-have-a-blog/#comments</comments>
		<pubDate>Thu, 17 Nov 2011 23:47:44 +0000</pubDate>
		<dc:creator>Sam Batten</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Blogs]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=199</guid>
		<description><![CDATA[Building a successful business blog can be quite a challenge and can require a great deal of time and effort. A business blog is usually kept on the business’ website and there are a number of benefits of having this &#8230; <a href="http://www.reloadconsulting.com/business-blog/business-tips/why-should-my-business-have-a-blog/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/business-tips/why-should-my-business-have-a-blog/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Great Social Media Bubble</title>
		<link>http://www.reloadconsulting.com/business-blog/economy/the-great-social-media-bubble/</link>
		<comments>http://www.reloadconsulting.com/business-blog/economy/the-great-social-media-bubble/#comments</comments>
		<pubDate>Fri, 15 Jul 2011 03:44:05 +0000</pubDate>
		<dc:creator>Craig Somerville</dc:creator>
				<category><![CDATA[Economy]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=186</guid>
		<description><![CDATA[Social Media is overrated. There, I said it. In fact, Social Media is well on it&#8217;s way to becoming the next economic bubble. And what&#8217;s remarkable is that we&#8217;re only just a decade on from the dot com burst, which &#8230; <a href="http://www.reloadconsulting.com/business-blog/economy/the-great-social-media-bubble/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/economy/the-great-social-media-bubble/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Effective Communication: Why it Matters</title>
		<link>http://www.reloadconsulting.com/business-blog/hr/effective-communication-why-it-matters/</link>
		<comments>http://www.reloadconsulting.com/business-blog/hr/effective-communication-why-it-matters/#comments</comments>
		<pubDate>Tue, 07 Jun 2011 02:58:04 +0000</pubDate>
		<dc:creator>Sam Batten</dc:creator>
				<category><![CDATA[HR]]></category>
		<category><![CDATA[Communication]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=169</guid>
		<description><![CDATA[Effective communication at all levels is fundamental to organisational success. Everybody in an organisation is accountable for their own communication which is why organisations need to make sure that their employees are properly trained in effective communication techniques. Below is &#8230; <a href="http://www.reloadconsulting.com/business-blog/hr/effective-communication-why-it-matters/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/hr/effective-communication-why-it-matters/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Product Positioning: Stand Out From the Crowd</title>
		<link>http://www.reloadconsulting.com/business-blog/sales-marketing/product-positioning-stand-out-from-the-crowd/</link>
		<comments>http://www.reloadconsulting.com/business-blog/sales-marketing/product-positioning-stand-out-from-the-crowd/#comments</comments>
		<pubDate>Mon, 23 May 2011 04:19:47 +0000</pubDate>
		<dc:creator>Sam Batten</dc:creator>
				<category><![CDATA[Sales & Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Positioning]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=134</guid>
		<description><![CDATA[It is important to develop a product positioning strategy to influence how your product is perceived in the market and where it is positioned. Product positioning can be made easier through effective branding. Take for example Toyota and Lexus which are &#8230; <a href="http://www.reloadconsulting.com/business-blog/sales-marketing/product-positioning-stand-out-from-the-crowd/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/sales-marketing/product-positioning-stand-out-from-the-crowd/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dollar Hits New High: What it Means for Business</title>
		<link>http://www.reloadconsulting.com/business-blog/economy/dollar-hits-new-high-what-it-means-for-business/</link>
		<comments>http://www.reloadconsulting.com/business-blog/economy/dollar-hits-new-high-what-it-means-for-business/#comments</comments>
		<pubDate>Tue, 03 May 2011 01:05:26 +0000</pubDate>
		<dc:creator>Craig Somerville</dc:creator>
				<category><![CDATA[Economy]]></category>
		<category><![CDATA[Australian Economy]]></category>
		<category><![CDATA[Dollar]]></category>
		<category><![CDATA[Exporters]]></category>
		<category><![CDATA[Importers]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=141</guid>
		<description><![CDATA[Well, we were right&#8230;kind of. Around 15 months ago we made the prediction via Twitter that the Australian Dollar would hit US $1.10 by Christmas. At the time the Aussie dollar was buying around 90 US cents and opinion was &#8230; <a href="http://www.reloadconsulting.com/business-blog/economy/dollar-hits-new-high-what-it-means-for-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/economy/dollar-hits-new-high-what-it-means-for-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Importance of Branding</title>
		<link>http://www.reloadconsulting.com/business-blog/sales-marketing/the-importance-of-branding/</link>
		<comments>http://www.reloadconsulting.com/business-blog/sales-marketing/the-importance-of-branding/#comments</comments>
		<pubDate>Sun, 10 Apr 2011 23:43:51 +0000</pubDate>
		<dc:creator>Marnie Ashe</dc:creator>
				<category><![CDATA[Sales & Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=95</guid>
		<description><![CDATA[In today&#8217;s market, there is an increasing number of marketing and advertising channels available. This is resulting in intensified competition as companies try desperately to &#8220;cut through the clutter&#8221; to gain customers&#8217; attention and dollars. As competition increases, what makes &#8230; <a href="http://www.reloadconsulting.com/business-blog/sales-marketing/the-importance-of-branding/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/sales-marketing/the-importance-of-branding/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Make Your Business Plan Work</title>
		<link>http://www.reloadconsulting.com/business-blog/business-planning/how-to-make-your-business-plan-work/</link>
		<comments>http://www.reloadconsulting.com/business-blog/business-planning/how-to-make-your-business-plan-work/#comments</comments>
		<pubDate>Tue, 05 Apr 2011 00:23:07 +0000</pubDate>
		<dc:creator>Craig Somerville</dc:creator>
				<category><![CDATA[Business Planning]]></category>
		<category><![CDATA[Business Plans]]></category>
		<category><![CDATA[Flexibility]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Momentum]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=84</guid>
		<description><![CDATA[Time and time again we hear business owners say &#8220;we&#8217;ve had a business plan in the past, but it didn&#8217;t work&#8221; as justification for not writing a business plan. Whilst there&#8217;s no doubt that business plans can sometimes fail, the &#8230; <a href="http://www.reloadconsulting.com/business-blog/business-planning/how-to-make-your-business-plan-work/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/business-planning/how-to-make-your-business-plan-work/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Innovation the Key to Business Success</title>
		<link>http://www.reloadconsulting.com/business-blog/business-planning/innovation-the-key-to-business-success/</link>
		<comments>http://www.reloadconsulting.com/business-blog/business-planning/innovation-the-key-to-business-success/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 00:19:09 +0000</pubDate>
		<dc:creator>Craig Somerville</dc:creator>
				<category><![CDATA[Business Planning]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=58</guid>
		<description><![CDATA[Businesses go through good times and bad times. The economy goes up and down. Market sentiment rises and falls. Throughout all this, the companies that survive are those that constantly innovate. Stagnant companies get found out, particularly during economic slowdowns, &#8230; <a href="http://www.reloadconsulting.com/business-blog/business-planning/innovation-the-key-to-business-success/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/business-planning/innovation-the-key-to-business-success/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Australia&#8217;s Monetary Policy: Right or Wrong?</title>
		<link>http://www.reloadconsulting.com/business-blog/economy/australias-monetary-policy-right-or-wrong/</link>
		<comments>http://www.reloadconsulting.com/business-blog/economy/australias-monetary-policy-right-or-wrong/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 23:03:55 +0000</pubDate>
		<dc:creator>Craig Somerville</dc:creator>
				<category><![CDATA[Economy]]></category>
		<category><![CDATA[Australian Economy]]></category>
		<category><![CDATA[Inflation]]></category>
		<category><![CDATA[Monetary Policy]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=47</guid>
		<description><![CDATA[The International Monetary Fund (IMF) came out this week and claimed that Australia (as well as a number of other Western countries including New Zealand, Canada &#38; the UK) has been getting it wrong when it comes to our inflation &#8230; <a href="http://www.reloadconsulting.com/business-blog/economy/australias-monetary-policy-right-or-wrong/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/economy/australias-monetary-policy-right-or-wrong/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Wasted Sales Opportunities Costing Business</title>
		<link>http://www.reloadconsulting.com/business-blog/sales-marketing/wasted-sales-opportunities-costing-business/</link>
		<comments>http://www.reloadconsulting.com/business-blog/sales-marketing/wasted-sales-opportunities-costing-business/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 22:32:34 +0000</pubDate>
		<dc:creator>Llew Jury</dc:creator>
				<category><![CDATA[Sales & Marketing]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.reloadconsulting.com/business-blog/?p=33</guid>
		<description><![CDATA[Over the last few months, we have been seeing a number of clients with extremely good traditional and digital marketing activities wasting their sales conversion opportunities by not having a proactive sales team at the helm to close the deal. &#8230; <a href="http://www.reloadconsulting.com/business-blog/sales-marketing/wasted-sales-opportunities-costing-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.reloadconsulting.com/business-blog/sales-marketing/wasted-sales-opportunities-costing-business/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>

