How to ensure consistent branding across all marketing channels

For a second, think about when you last went shopping, what was it that made you choose one product over another? For me, it’s quite simple – I gravitate towards the product that I trust and that I believe will give me the most value. Usually, this means going for the product from the brand…

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How digital tools can save your business time and money

If you’re running your own business, then you’re all too familiar with the trials and tribulations (and joy and satisfaction) that come from wearing multiple hats. You have to balance budgets, manage payroll, attend to your customers, think of ways to grow or improve your business, market and deliver your services, among countless other things, all with limited time…

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7 tips to make your marketing budget stretch

While coming up with a great idea is essential in starting a business, you can’t get the ball rolling on that idea without the funding to seed it. When launching a new business, it is imperative that the product or service gains traction in the market. Building the level of awareness that will be sufficient for…

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9 Ways You Can Fund Your Startup

You have carried out the necessary due diligence, conducted research and now know that there is a viable market for your business idea. It’s an exciting time in the development of your business, but you now realise you need a considerable amount of funds to get started and make your business dream a reality.There is…

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How to design a website that converts

We live in a fast paced world, where everyone is busy and nobody seems to have enough time. With everything becoming more accessible and consumers increasingly expecting things ‘now’, it’s no surprise that when it comes to searching online, ten seconds is all the time a business has to convince someone to stay on their…

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