Business Planning: The Difference for SMEs

Often we get asked what actually makes up and goes into a business plan.

Most people understand the basics of a business plan and the process, however often expensive consultants try to “make one size fits all” as their mantra by rolling out templates or telling their clients they should read a book and all will be OK.

Unfortunately, this doesn’t work for a business plan as every business and organisation is different in size, staff numbers, marketing budgets and growth strategies.

We have seen some of the smallest start up’s being the most growth-focused and cash ready businesses around, willing to push the boundaries and take a risk.

Then we also see (in the majority I might add) businesses that are stable and supporting staff costs and marketing budgets already. They are sometimes wary of fast risky growth and make sure they plan out what they do next.

For every client though, we are focused on outcomes and results. Throughout the business planning process, we ensure that we provide a personalised and structured business plan service, with the very best business consulting and business advice delivered at all times.

Business planning outcomes will often include:

  • A clear business plan, vision and mission
  • Outstanding profitability and more growth
  • More sales and leads with better customer retention incorporating thorough research
  • Greater cost reduction
  • Scalable and robust IT systems specifically for their needs
  • Exceptional marketing techniques, strategies and campaigns
  • A greater understanding of their unique “points of difference”
  • Any other business help and business advice

Without these, your business plan may not be the investment it should be.

Llew Jury

Founder, Executive Director

As a leading Australian digital entrepreneur, Llew drives Reload Media’s ongoing innovation and strategy on our journey to become Australia’s leading digital marketing agency. Llew’s leadership has seen Reload Media’s growth accelerate from just himself and co-director Craig Somerville in 2008 to over 70 staff today. This growth and Llew’s vision has seen Reload Media attract and retain some of the very best talent and clients, demonstrated by Reload Media’s national award for Australia’s Best Customer Service in 2014. Llew personally has won numerous awards including the Brisbane Lord Mayor’s Young Business Person of the Year in 2012 and the Brisbane Business News Young Entrepreneur of the Year – Digital in 2014. Llew has widespread Australian and international business management and digital strategy experience in corporate, small business and government organisations. Llew also co- founded Queensland’s largest web design agency Alfresco, that he sold in 2006 to a consortium led by STW Group. As a Fellow of the Australian Institute of Management and a Member of the Australian Institute of Company Directors, Llew understands what it takes to own and manage a high profile and leading digital agency. He shares this insight as a guest author for Fairfax Media’s Brisbane Times, writing in the weekly digital and technology section. Llew is also passionate about sharing his wealth of knowledge and helping other businesses succeed. To do this, he sits on the ADMA Queensland executive team and is a mentor at QUT, iLab and River City Labs. Llew also plays an active role in charity events, including the CEO Sleepout. Follow Llew at and